Thinking Beyond Digital Touch Points: Designing Customer Experiences for Banking Systems

By |August 24th, 2016|Categories: Customer Experience|Tags: , , , , , |

An Interview with Jin Kang, VP, Experience Design at OCBC Bank A few years ago, I read a tweet of Jin Kang’s that changed my life. My working life, that is. She tweeted about bank sites and apps needing to be beautiful. Until just a few years ago, we didn’t hear too much talk about banks building beautiful websites or mobile apps.